Drucker
The knowledge always played important role in great social transformations. In the first phase of the Industrial Revolution, Paiva (1999) places that the tools, processes and products had been applied; in the second phase – revolution of the Productivity -, it was transferred to be applied it to the work. Currently, the knowledge is being applied to the proper knowledge; it is the Managemental Revolution, according to Drucker (1996). Therefore, with the Age of the Information, it started to be the essential element for the success of the organization. Currently, the companies have fact great use of the technology of the information as managemental instrument. These information are used to restitute supplies, to supply physical deposits and other assets, saving time and money. To manage the knowledge as invoices, messages, patents, processes, ability of the employees, knowledge of the customers, making intensive use of machines, computers, for such, determines the success or failure of the company in the times of today.
Toffler (1980) says that, at the current moment, that is identified by Third Wave, is the Age of the Knowledge, where if it allows a great decentralization of tasks. This phase is characterized by the power of the brain, in which the information assumes the role of main economic resource. Today, with the society of the knowledge, in the three traditional factors of production (natural resources, man power and capital), one adds the knowledge and the intelligence of the people, adding value to the products and services. As Drucker argues (1996), the knowledge started to be the resource, instead of a resource. However, as Paiva (1999) the knowledge started to represent an important competitive differential, for the companies who know adquiriz it, to keep it and to use it of efficient and efficient form. This knowledge started to generate the Intellectual Capital that, to the times, is well more important that the Economic Capital.
